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If you know anything about websites and creating them, you will know that without having traffic towards a certain website; it will have a hard time surviving. When this continues, the business venture will finally die-down. If you want to be seen on all three major search engines, you must be visible, otherwise you might as well forget about it. Out of what you need to think about, while getting your website up and running, is the total design of it. The way it is designed can either make or break you, so it is essential for you to have SEO web design . For one, it is that is user friendly, which always makes things easier to handle. So your web page have to be both good-looking and functional. This will keep your customers coming back, as well as bring new customers to the site. The design of your web page is the most important and imaginative course of promoting yourself, along with the product and services you are selling. It is a must that your page is appealing and eye- catching, so that your product or services are clearly defined; these in addition to being SEO(

PHP is one of the simplest server side scripting language which needs no more promotion in the web development industry. Heavy traffic websites such as WordPress also uses this open source programming language to manage complex database synchronization and to handle other functionality.

PHP developers are even more not bound to use specific range of functionality only, but they should also consider some of the out of box functionality which can be useful in website integrity and performance. One of the functionality is custom error handling.

PHP developers must be aware of this simple phenomenon of error handling when 404 – page not found error occurred or page redirection happens. They can easily handle such error with placing some custom page when 404 occurs or redirecting broken link to the sitemap or to home page. But PHP developers should also understand the requirement of SEOs as well. As the thing is SEO is all about technicality rather than blind promotion campaign.

What if a heavy traffic website gets down for a while due to some causes like down time in web server. In