Five Important Rules in Business Website Design

In business, even the smallest details can make a big difference. Your business website design is your presentation of your enterprise to the world. Here are five urgent guidelines to check to assure that your business website will perform as it should.

1) Don’t even think about using splash pages

Always remember that we attract our site’s visitors for a purpose, and we want nothing to stand in the way of achieving that goal as efficiently as possible. A splash page, which you probably have come across at some time, is a landing page that is no more than decoration. Usually, they are meant to be visually attractive. The only meaningful content they have is a phrase such as “click here to enter this site.” Why add the frustration of one additional click between your landing page and the desired outcome on the part of the site visitor? Get those visitors through that virtual door immediately.

2) Don’t include too many banners

Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

3) Have a simple and clear navigation

You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

4) Provide a clear indication of where the user is

When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don’t confuse your visitors because confusion means “abandon ship”!

5) Avoid using audio on your site

If you are determined to have sound automatically load and play for your visitors, be sure that it a) makes a genuine contribution to your objectives, b) allows the site visitors to control and volume levels and c) is not on a page on which all of their attention ought to be focused upon reading the carefully written copy. If your audio does not meet all of these criteria, make the sensible choice and disable it.

Your http://www.99sites.us/>web business will benefit from attention to details such as these.